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Do Awards Matter?

A few days ago, SNI Companies’ Accounting Now, SNI Financial, SNI Technology, and Staffing Now divisions were named to the 2014 Best of Staffing® Client List. Best of Staffing is the nation’s only award that recognizes staffing agencies receiving remarkable reviews from their clients and the people they place in jobs. The Best of Staffing winners lists are a central place that businesses and talent come to find the best staffing agencies to call when they are in need. While we are proud to receive this award – again – you might be asking yourself as a current or potential SNI client – does it matter? My answer is both “yes” and “no.”

Yes. Fewer than 2% of all staffing agencies in North America earned the 2014 Best of Staffing® award for providing remarkable service quality to their clients. Firms that win this award have average satisfaction ratings quadruple the industry average. And, because these rating come from our own clients, it’s a “real world” vote of confidence in what we do. It’s not something we give a donation and “buy”, and it’s not an award based on how much money we make in a year. It is rewarding to know that our clients have a positive experience working with us, and think we are good at what we do.

No. While this award and other industry awards we receive are great, what really matters to us is how we serve our clients today and every day. Awards don’t mean much if we do not honor our commitment to provide highly talented candidates, use best-in-class recruiting techniques, and work with uncompromising integrity. At SNI, this means building and using all of our resources to help employers and candidates find mutual success. We don’t do “placements” but instead look to build and sustain long-term relationships that deliver benefit. In my mind, our greatest awards are the clients who have used our services for more than a decade and the candidates that we have placed who are enjoying successful careers with upward mobility.

It comes down to giving our clients the great service they deserve, placing top-tier candidates, and having the ability to move quickly to fill our client’s needs. In the end, we are honored to have been recognized by Inavero and CareerBuilder as one of the best in our field. But, we are even more grateful to our clients who give us the opportunity to surprise and delight them every day. To them we send a big “thank you” on behalf of the entire SNI team.